Our Team

Ashlee Tate

Founder and CEO

Ashlee Tate's philosophy of “leading by giving” has been the catalyst for numerous projects she has developed, one of which is the nonprofit Launchpad 4 Kids, Inc. This website, www.LaunchPad4Kids.org, is dedicated to micro-philanthropy through crowdfunding. The organization facilitates sponsorship for children between the ages of 3-17 who are from underprivileged and at-risk environments. The Launchpad program provides a way for sponsors to help kids gain experience in extracurricular activities through one to one giving. She is also in the process of launching a sister site LaunchME2.com that is a youth-focused crowdfunding site created to help all kids reach their crowd-funding goals while gaining firsthand experience in learning how to market themselves and giving back to those less fortunate. Tate is also the host and creator of a local television show on the Public Broadcast Station KIXE Channel 9 in Redding, CA. “The Forum” launched in April 2013 which features “interesting people doing interesting things in the Northstate”. For the past 4 years Ashlee has owned her business CREATE PR, a public relations consultancy and is now focusing her attention on her most recent projects. Ashlee holds a Bachelor Degree in Healthcare Administration from California State University, Sacramento and a Masters degree in Communications and Leadership from Gonzaga University. As a veteran of the United States Army, Ashlee is no stranger to community service and a strong work ethic. She is a board member of the Girl Scouts of Northern California and proud to support the Shasta Women's Fund.

Summer Ryan

Chairman of the Board

Summer Ryan is an attorney working for the Shasta County Superior Court.  She is also a mentor through the PlusONE Mentors Program and a Shasta Head Start board member.  She enjoys spending her free time with her husband and 4 year old son.

Anne Peterson


Anne Kennedy Peterson was born in Oakland and raised in Redding, where she graduated from Shasta High School; she earned a B.A. in French from the University of California at Berkeley and later a M. A. in Speech Pathology from California State University, Chico. She worked in journalism and public relations, first as a reporter for the Record-Searchlight and then as co-owner of Flak Ink. After returning to graduate school, she enjoyed a career as a Speech Pathologist and subsequently as an adjunct professor of Early Childhood Development at Shasta College and Linguistics at National University. She has served on the Shasta County Grand Jury and numerous boards, including the Shasta County Arts Council, Redding Museum of Art and History (precursor to Turtle Bay), Northstate Symphony, Cascade Theater Restoration Project, and The Women’s Fund, where she was a founding member. She is married with two grown children and five grandchildren. She enjoys spending time with family and friends, creating videos, researching and writing articles for the Shasta Historical Society, cooking, reading and going on bike trips to exotic locales.

Tim Rayl


Tim Rayl was raised in Palo Cedro, CA. Upon graduating from Foothill High School in 1995, he earned a Bachelor of Science degree in Business Administration from University of the Pacific’s Eberhardt School of Business. From 1999 to 2006, Tim worked for Pac-West Telecomm, Inc. in Stockton, CA. In his tenure at Pac-West, Tim conducted market research, authored business plans, and led large cross functional teams in the conceptualization, development, and launch of new services that generated $15MM in new annual revenue. In addition, he managed the lifecycle of a portfolio of services worth over $90MM in annual revenue to the business. In January 2006, Tim and his wife, Nikki (also from the Redding area), returned home to pursue their entrepreneurial dreams. Nikki entered her family’s business, Frozen Gourmet, Inc. and Tim started his consulting practice, Simple Business Solutions. Since then, Simple Business Solutions has shown more than 85 companies how to reduce costs, increase revenue, and differentiate from competitors. Simple has been retained by local businesses and large corporations to help them achieve their business objectives.

Pamela Ikuta


Dr. Pamela K. Ikuta graduated from the Western Univ of Health Sciences College of Osteopathic Medicine of the Pacific in 1999. She works in Red Bluff, CA and specializes in Emergency Medicine. Dr. Ikuta is affiliated with Mercy Medical Center Redding and Saint Elizabeth Community Hospital.

Sunny Snell


A senior at Shasta High School, focuses on Social Media in her internship with LaunchMe/Launchpad. Sunny is interested in a wide variety of subjects, and this is reflected in her choice of extracurriculars. She is in Science Bowl and is the President of Shasta High's Amateur Radio Club (SHARC). She also does Journalism and Mock Trial, and received one of three awards for being an outstanding defense attorney at the most recent California State Mock Trial Competition. She did Junior-Varsity Track and Varsity Cross Country her freshman and sophomore years, and is currently involved in Peer Tutoring to teach other kids at her school. She is also a proud member of the marching band, specifically the flute section. This year will be her third doing Madrigal Dinner and her second participating in Shasta's musical.
Sunny takes college classes to get ahead in school, so this year she will be taking only four classes at Shasta High along with taking two classes at Shasta College. Her courseload is very fun this year, including Ceramics, Band and Japanese.
In her spare time, Sunny enjoys practicing her flute, reading, biking, and learning about other cultures. Sunny "launches" because it gives her the opportunity to make a positive impact on the community. Her experience at Launchpad has taught her about running a non-profit organization-no matter how great a cause is, it requires organization and dedication to go the distance.

Noah Wilkins